Free Diagnostic for Farms + Food Businesses

Answer 4-5 quick questions about your operation and get a personalized action plan - built around where you actually are, not where you think you should be.

The DTC Farm Growth Diagnostic

Why This Exists

Most marketing advice wasn’t written for farms.

There's no shortage of advice out there for small farms and food producers. Most of it wasn't written for you.

This diagnostic was. In less than 3 minutes, you'll know exactly where to focus and what to do first — based on your operation, your sales channels, and where your customers are right now.

No fluff. No generic small business tips. Just a clear next step.

Built for your operation

Questions written around how farms and food businesses actually work.

Personalized results

Your results reflect what you told us - not ‍a generic category

A real next step

Three concrete actions, ordered by what to do first.

Question 1 of 4
What best describes what you're selling?
Pick the one that fits best — we'll use this to make sure the advice actually applies to your operation.
Question 2 of 4
How are people finding and buying from you right now?
Even if it's informal — texting regulars, selling at a market, word of mouth. Whatever's actually happening counts.
Question 3 of 4
When you imagine your first real customers, what does that look like?
There's no wrong answer — we're trying to understand what kind of business you're building.
Question 3 of 4
Think about your operation this time last year versus today. What's the thing that still feels unresolved?
Not what you think you should be doing — what actually keeps coming back to you.
Question 4 of 4
How many people would you say know your farm or business exists right now?
Think followers, email subscribers, regulars, or anyone who's heard of you — even informally.
Question 4 of 4
How many people would you say know your farm or business exists right now?
Think followers, email subscribers, regulars, or anyone who's heard of you — even informally.
Question 4 of 5
Do you have customers you'd recognize by name — people who show up every week or order like clockwork?
We're trying to understand how loyal your current buyers are before we recommend anything.
Question 5 of 5
How many people would you say know your farm or business exists right now?
Think followers, email subscribers, regulars, or anyone who's heard of you — even informally.
Your results are ready.
Enter your name and email to see your personalized action plan. We'll also send you a copy so you can reference it later.
No spam. Unsubscribe any time.

Back Pocket Social works with farms and food producers across the country on marketing strategy, digital presence, and direct sales growth. If your result resonated and you want to go deeper, a 60-minute strategy call is a good place to start.